Marketing department

Marketing is one of the largest, most popular departments in the AUT Business School. We have highly-qualified academic staff, a vibrant group of graduate scholars and an exciting research culture.

We are well-known for our teaching and research in marketing management, marketing communications, sales and retailing.

Research in marketing

The Marketing department maintains a strong, research-led teaching tradition, and our academics have a wide portfolio of research interests.

Marketing research overview

Industry associations

The Marketing department has strong partnerships with industry, including the Commercial Communication Council, and strong links also through the large group of business mentors who work with our Level 7 (final year) undergraduate students.

Our brochure cover

About the Marketing department

Download our brochure to find out about the Marketing department and our students, staff and everything that makes our teaching and learning unique.

Contact us

Siew-Yan Wung
Department Co-ordinator
Phone: +64 9 921 9999 ext 7821

siewyan.wung@aut.ac.nz

View department staff

Head of Department

Roger

Professor Roger Marshall
Head of Department
Phone: +64 9 921 9999 ext 5478

roger.marshall@aut.ac.nz

News
Professor Kate Kearins
AUT participates in MBA case competition
BGS group photo
The perils of promoting vaping
Andrew Lowe & Gail Pacheco
Professor Kate Kearins
Good Leadership by Design
07 Nov, 2019
Read Professor Kate Kearins’ article, Good leadership by Design, which features in Management Magazine.
AUT participates in MBA case competition
AUT participates in MBA case competition
31 Oct, 2019
Four AUT MBA students competed in the inaugural NZ MBA Case Competition, held in Dunedin.
BGS group photo
Alumni earn Beta Gamma Sigma membership
21 Oct, 2019
The AUT Chapter of BGS inducted 120 high-achieving Business alumni into the prestigious global society, the largest ceremony since it started in 2012.
The perils of promoting vaping
The perils of promoting vaping
25 Sep, 2019
Dr Patrick Van Esch and Dr Sommer Kapitan wrote an op-ed for Stuff on promoting vaping. Read the article now.
Andrew Lowe & Gail Pacheco
AUT secures $13M in MBIE Endeavour Fund
18 Sep, 2019
AUT researchers have secured $13m in funding through the Ministry of Business, Innovation and Employment’s Endeavour Fund.