Marketing department

Marketing is one of the largest, most popular departments in the AUT Business School. We have highly-qualified academic staff, a vibrant group of graduate scholars and an exciting research culture.

We are well-known for our teaching and research in marketing management, marketing communications, sales and retailing.

Research in marketing

The Marketing department maintains a strong, research-led teaching tradition, and our academics have a wide portfolio of research interests.

Marketing research overview

Industry associations

The Marketing department has strong partnerships with industry, including the Commercial Communication Council, and strong links also through the large group of business mentors who work with our Level 7 (final year) undergraduate students.

Our brochure cover

About the Marketing department

Download our brochure to find out about the Marketing department and our students, staff and everything that makes our teaching and learning unique.

Geoff Holmes
Louie Hu
Sanghyub (John) Lee
Nga Bui (Natalie)

Contact us

Siew-Yan Wung
Department Co-ordinator
Phone: +64 9 921 9999 ext 7821

siewyan.wung@aut.ac.nz

View department staff

Head of Department

Professor Ricky Chan

Professor Ricky Chan
Head of Department
Phone: +64 9 921 9999 ext 5185

ricky.chan@aut.ac.nz

News
The fatherhood penalty
Kate-Managing for a better World
Auckland Businesses
Art funding
Cheerleaders are athletes
News pattern
The fatherhood penalty
Parental leave policies widen gender gap
07 May, 2021
When it comes to parental equality, universities are not the progressive institutions many of us expect them to be, writes Patrick Van Esch.
Kate-Managing for a better World
What got us here won’t get us there
21 Apr, 2021
When the script gets scrapped, we must contend with a ‘What got us here won’t get you there’ moment, writes Professor Kate Kearins.
Auckland Businesses
NZ is facing a fragmented global economy
26 Mar, 2021
NZ businesses must ask themselves some tough questions in order to adapt and succeed in the new global economy, writes Peter Enderwick.
Art funding
Time to rethink arts funding in NZ
26 Mar, 2021
After a horror year for the performing arts, we need to apply some fresh thinking to the arts landscape of the future, writes Jonathan Baker.
Cheerleaders are athletes
Cheerleaders are athletes
17 Mar, 2021
Rather than remove cheerleaders from sport fields, we should celebrate their athleticism and embrace cheerleading as a sport, writes Patrick Van Esch.
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