Digital Communication Major* - Bachelor of Communication Studies

Digital media is at the heart of modern communication. Explore how to make digital media communicate effectively, look great, sound great and tell a great story.

AUT's Digital Communication major* is a mix of media communication and technology, and prepares you for a wide range of careers, including as a digital strategist, mobile app designer or digital media producer.

You may work on various digital media projects, and deliver your work via mobile devices, broadcast media or broadband communication, on time and on budget. You develop a high level of critical thinking and strategic planning skills, and manage the production cycle from idea to final product.

*Name change subject to CUAP approval


This is part of the Bachelor of Communication Studies.


You develop a high level of critical thinking and strategic planning skills, and manage the production of a digital media project from idea to final product.

Most papers last one semester and are worth 15 points. You must complete 120 points each year (360 points for the entire degree).

Year 1

You study the following papers:

Year 2 and 3

You study the following papers:

You also complete papers from your second major and your chosen minor(s).

The programme structure outlined above is currently subject to CUAP approval
Enrolment in papers is subject to meeting all requirements and availability of papers

  • Digital strategist
  • Digital media project manager, producer or consultant
  • Digital video specialist
  • Instructional media designer
  • Interactive media producer or consultant
  • Mobile app designer
  • Mobile content developer
  • Motion graphics designer
  • Post-production special effects designer
  • Production assistant
  • Visual designer for print and online media
  • Web administrator/designer
digital-media-thumb.jpg

Find out more about industry trends, job descriptions and what employers may be looking for.

Digital Media Careers

Key features
  • Includes a substantial digital media project for a real client
  • A mix of technical and creative skills
  • Covers skills needed in all areas of communications
See yourself as
  • Always connected
  • An early adopter
  • An innovative storyteller
  • A digital native
  • Visual
Ayaka Archer
Andrew Cho
Hulu Tu'inukuafe

The information on this page was correct at time of publication. For a comprehensive overview of AUT qualifications, please refer to the Academic Calendar.