Communications professional

Also known as

Press secretary, advertising specialist, communications advisor, public relations specialist, communications and marketing coordinator, media advisor

AUT programmes

• Advertising and Brand Creativity Major - Bachelor of Communication Studies
• Journalism Major - Bachelor of Communication Studies
• Public Relations Major - Bachelor of Communication Studies
• Radio and Audio Media Major - Bachelor of Communication Studies

Work environment

• Usually work regular business hours but may work extra hours
• Usually work in offices
• Need to be creative, communicate well, and work well under pressure

Typical tasks

• Provide educational information to the public
• Respond to enquiries from media, community or public interest groups
• Develop promotional strategies or plans
• Coach others
• Write advertising or promotional material
• Collaborate with others in marketing activities
• Edit written materials
• Write informational material
• Coordinate logistics for productions or events
• Conduct market research

Salary information

Tips from AUT graduates

Outlook

What employers and industry want in graduates

Further study options