The Advertising and Brand Creativity department is part of communication studies at AUT. It covers creative principles and practices, creative strategy, campaigns, copywriting, integrated marketing communication, advertising, art direction, and production.
We're proud of our strong links with the advertising industry; connections that make it easy for our students to start their advertising career.
Undergraduate study in advertising creativity will give you a solid grounding in this area.
We believe in high-quality research that has impact, and have world-class researchers and research strengths across communication studies.More about our research