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Course Details
Integrated Marketing Communications B
Course Code MARS717
EFTS 0.1250
Points 15.00
Level 7
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Prescriptor
Develops an appreciation through marketing, advertising, retailing and sales insights of the elements and influencers that enable effective recognition, construction and formulation of communications in an omni-channel environment.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK3001   Bachelor of Business and Bachelor of Science Conjoint Degrees   (BBusBSc)
510.00
Prerequisites
MARS601MARS602MARS604
  AK1315   Bachelor of Business and Bachelor of Communication Studies Conjoint Degrees   (BBus BCS)
510.00
Timetable
No timetable information is available.
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