Sheryne Lok

Sheryne Lok

Sport and Recreation Consultant / Partnerships Specialist, Make A Wish Foundation NZ
Master of Business in Sport Leadership and Management
Bachelor of Sport and Recreation in Management & Health and Physical Education

She is proud of being a sport and recreation consultant at such an early stage of her career, says Sheryne Lok.

“I work as a consultant at SGL, a specialist sport and recreation company, and I’ve also started my own sport and recreation consultancy; SLS&R Consultants. It’s the coolest feeling knowing that my specialist knowledge and recommendations can be what gets a project across the line to the next stage.”

Her role as a consultant is a combination of strategy, planning, management and leadership in sport and recreation.

“I get to work with a range of different stakeholders that include councils, local boards, national and regional sports organisations, regional sports trusts and community clubs. Projects can include feasibility studies, needs analyses, financial planning, and the design and planning of sport facilities and sport fields. I love that I get challenged on every project.”

In addition to her role as a sport and recreation consultant, Sheryne also works as a partnerships specialist for the Make A Wish Foundation NZ; managing, supporting and developing relationships with existing sponsors, partners and key business supporters.

A rewarding journey
Having always been passionate about sport and recreation, Sheryne chose AUT because of its strong focus on workplace experience.

“AUT appealed to me because it involved getting into the industry throughout my degree and having placement opportunities. The sport and recreation industry is changing every day, and AUT is the best place to prepare and develop you for it.”

After thoroughly enjoying her bachelor’s degree there was no question which university she would choose for postgraduate study.

“I really enjoyed my undergraduate experience, and all the sport and recreation lecturers were awesome. It made going back to AUT to study my Master of Business in Sport Leadership and Management a super easy choice.

“My master’s thesis was the hardest time of my life, but also the most rewarding and creative journey. I loved being able to work alongside my supervisors, Dr Jennifer Nikolai and Gaye Bryham. Being able to work with two incredibly smart and motivating women who supported me through every hurdle will be something that I remember for a very long time.”

Well-deserved recognition
Sheryne’s master’s research also caught the eye of the Asia New Zealand Foundation Te Whītau Tūhono, which named her as one of its 25 young people to watch.

“I was nominated in the sport category of the Asia New Zealand 25 to Watch Award for my Master of Business thesis, which focused on the topic ‘How does a facilitator’s perspective of cultural intelligence influence Chinese sport and recreation participation?’.

“I was fortunate to be awarded for my research on historic understandings of New Zealand-Asia relations in the context of Chinese participants and their experiences in sport, recreation and leisure centres in the Auckland region.”

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