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It's just not cricket

Brands back away from Australia Day

Business
29 Jan, 2021
For increasing numbers of Aussie brands, waving the flag around Australia Day is losing its appeal. Marketing expert Patrick Van Esch explains.
Jarrod Haar

Good leadership and te reo Maori

Business
17 Sep, 2020
A “servant” style of leadership can enhance the way employees understand and use te reo Māori, according to new research by Professor Jarrod Haar.
Sommer Kapitan

Research matters from Tik Tok to vaping

Business
14 Aug, 2020
Marketing expert translates valuable research for mainstream audiences
Now hiring-lost job during covid

Lost your job due to COVID - AI can help

Business
13 Aug, 2020
Artificial Intelligence could be a boon for job seekers who need an edge in today’s tight labour market, writes Marketing expert Patrick van Esch.
Professor Kate Kearins

Plussing in a pandemic

Business
05 Aug, 2020
COVID-19 has put “plussing” into action for Professor Kate Kearins, who believes that's because the practice is underpinned by empathy.
New accounting case comp

Big support for new accounting case comp

Business
04 Aug, 2020
Business School supports lockdown-inspired Auckland Accounting Case Competition
International education

International students – an opportunity

Business
23 Jun, 2020
NZ’s reputation as clean, green and relatively safe from COVID will make it even more desirable as a study destination for overseas students.
Jonnathan Baker

What’s the purpose of business, anyway

Business
15 Jun, 2020
By sacking staff and closing stores, big businesses like The Warehouse could hurt their long-term interests, writes the Business School’s Jonathan Baker.
WHU MBA summer program

MBA students undertake virtual exchange

Business
09 Jun, 2020
In an AUT first, two of our MBA students embarked on a virtual international exchange programme.
Prof Kate Kearins

Good leadership in uncertain times

Business
03 Jun, 2020
Uncertain times require agility and the courage to pivot fast and make bold decisions quickly with imperfect information, writes Kate Kearins.

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