Master of English and New Media Studies

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25 full fees scholarships are available to domestic students for 2018. Please see the scholarship page for more information and to apply.

Master of English and New Media Studies candidates explore the increasingly important connection between new media and spoken, written or visual communication in English. The programme culminates in a two-semester research project of an experimental, theoretical, creative or practice-based nature.

Candidates' projects might deploy online analytic tools (Twitter analytics, Google trends) to examine trends in social media, or use conventional analytic practices (corpus analysis, multimodal analysis, critical discourse analysis) to investigate emerging forms of web communication, such as internet memes.

You could investigate the potential of online virtual worlds or explore complex issues of virtual identity, with many applications, including those for language or literacy learning and teaching.

If you're interested in translation and interpreting, you might research the effectiveness of online machine translation tools. More creative-based projects could explore the performative potential of multi-platform transmedia narratives, geo-located augmented reality (AR) sites, games and storyworlds.

The first semester consists of four papers that prepare candidates for their research project, including a paper that scopes the dynamic field of new media performance and practice, and a mandatory paper on English and new media research methods.

Quick facts

Programme code: AK1048
Level: 9
Points: 180
Duration: 1.5 years full-time / up to 4 years part-time
Campus: AUT City Campus
Start date: 26 February 2018 / 16 July 2018

For students wanting to complete their research project over the summer semester (December- February), the Master of English and New Media Studies can be completed within a year.

Dream job: Writing for video games

If you want to be on the cutting edge of technology, entertainment and linguistics, English and new media studies is a great choice, says Nick Jones. As the lead narrative designer for an American-based online virtual reality video game called Orbus VR, Nick is able to use his studies in his work every day.

"Being able to research and experiment with new techniques allows me to really understand the needs and wants of today’s audience when it comes to digesting stories.” Read more about Nick Jones here.

Career opportunities

Dependent on the specific area of interest that a candidate brings to the programme, career opportunities might involve:

  • Advertising
  • Arts and cultural industries
  • Content development for virtual and augmented realities
  • Language and literacy education
  • New and social media practice
  • New and social media research
  • Online journalism
  • Public relations
  • Translation and interpreting
  • Travel and tourism

You will also be prepared for doctoral study.

Structure and content

In the first part of the programme you complete a number of papers related to English and new media, as well as a paper on research methods to prepare you for your research thesis.

Core papers

ENMS800 English and New Media Research Methods
ENMS999 English and New Media Thesis

Elective papers

ENMS801 New Media Performance and Practice
ENMS802 Virtual Worlds
LING812 Discourse Analysis
CTEC803 Transmedia
LING811 Language, Culture and Communication
TRIN801 Interpreting: A Critical Approach
TRIN802 Translation: A Critical Approach
LNGT900 Contemporary Approaches and Issues in Language Teaching
EDUC831 Adult Literacy: Contemporary Perspectives
EDUC833 Adult Literacy: Teaching Strategies

Lecturers in this programme

Dr Tof Eklund. Dr Tof Eklund is a nonbinary transgender media scholar (they/them/their pronouns) specializing in close "reading" of videogames and comics. They received their doctorate in English at the University of Florida for a dissertation on visual narrative and “flatness” in comic books and games. Tof's areas of interest include indie and subcultural games and comics, mobile gaming, queer media (including queer erotica), RPGs of all sorts, strategy games, hand-drawn and pixel art, serial fiction, surrealism and occultism in new media, Lovecraftiana and weird fiction, intersectional feminism and post-structural theory. Their past work includes self-published ashcan comics, a fantasy romance transmedia series, a RPG book, game reviews, game mods, and minigames, as well as scholarly essays and edited journal issues.

Dr Philippa Smith. Dr Philippa Smith is a former journalist and public relations consultant who has worked in New Zealand and in Fleet Street, London. She gained her doctorate in language and communication at Auckland University of Technology in 2012 with her thesis titled: New Zealanders on the ‘Net: Discourses of National Identity in Cyberspace. Philippa’s research interests lie in the analysis of media, identity construction, political texts and internet studies. Philippa was one of the initiators of the World Internet Project in NZ which has surveyed New Zealanders on their internet use every two years since 2007 and she was the exec director of the project from 2015-2017. She has also been involved in other research projects covering topics such as television violence, reality television, digital inclusion and online news.

Dr Darryl Hocking. Dr Darryl Hocking has a background in music and the visual arts. His creative work has been performed at galleries and venues throughout New Zealand, North America, England and Europe. Darryl's primary research areas are discourse, genre, metaphor and corpus analysis (including the development and analysis of new media corpora), with a particular focus on the interactional genres and communicative practices in art and design settings and how these impact on creative activity. On this subject, he has authored the book Communicating Creativity: The Discursive Facilitation of Creative Activity in Arts (Palgrave Macmillan). Darryl also has a research background in academic literacies and language education (including language education in virtual worlds) and continues to supervise in these areas. He is co-author of the English language textbook Innovations: A Course in Natural English (National Geographic Learning). Darryl received his PhD in Linguistics from Macquarie University and has a Bachelor of Fine Arts from Auckland University.

Last updated: 15-Sep-2017 3.46pm

The information on this page was correct at time of publication. For a comprehensive overview of AUT qualifications, please refer to the Academic Calendar.