AUT - Bachelor of Tourism Studies
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Bachelor of Tourism Studies
Business major
Tourism contributes $17.5 billion to New Zealand’s economy every year. A tourism degree that focuses on the business side of the tourism industry can help you make the most of this multi-billion-dollar enterprise.
The Business major in the Bachelor of Tourism Studies (BTS) degree gives you a thorough understanding of best practice business models in the tourism industry. You become familiar with the management of tourism ventures, international tourism operations, marketing channels, business trends, small and medium size enterprises, and the role of innovation and entrepreneurship in the tourism industry.
- Combines a broad overview of the tourism industry with strong business accumen
- Only university degree in tourism studies in Auckland
- Work-integrated learning with opportunities for co-op, internships and work placements
- Strong industry links with airlines, travel agencies, tour operators and other tourism industry organisations
- Close ties with AUT’s New Zealand Tourism Research Institute
- Academic staff with strong tourism industry experience from around the world
- Opportunity to study in countries like Canada, Hong Kong, Scotland or Germany as part of your tourism degree
More information about the Bachelor of Tourism Studies
Entry requirements
Structure and content
475110 The Environment of Business
475120 Business Information Management
475130 Globalisation and Business Enterprise
466641 Organisational Behaviour
466642 Operations Management
466645 Human Resource Management
466648 Management of Small and Medium Sized Enterprises (SMEs)
476140 Managing Business Relationships
486663 Marketing Management
486670 Consumer Behaviour
377406 Business in the Pacific Rim
417972 Environmental Law
467943 Strategic Management
467950 eBusiness Management
467955 Entrepreneurship and Innovation
Career opportunities
Graduates can work in such varied areas as international tourism, adventure tourism, resorts and air travel in roles such as:
- Management
- Marketing
- Operations
- Policy
- Sales
Our graduate - Kelly Slater
Kelly Slater gained more than just business acumen and tourism experience. Working in an organisation as part of her co-op enhanced her social skills and confidence.
"The lecturer’s direct one to one approach to teaching also enabled me to grasp concepts quickly and with ease.”