The BA — Event Management is aimed at producing event management professionals for employment in the event management industry and related sectors.
Events are diverse and can range from small private functions to large scale festivals, sports tournaments, concerts of all genre, carnivals and international mega-events such as the Olympic Games. All events have to be planned, organised and managed in a disciplined and informed manner.
Programme code: AK3704
Duration: 3 years full time / Equivalent part time
Venue: City Campus
Starting date: 4 March 2013 / 22 July 2013
This major gives you the opportunity to study a wide range of disciplines related to the event management field, e.g:
A highlight in your third and final year of study is the Co-operative Education placement which is a semester-long placement in an organisation related to event management.
You learn in the workplace while undertaking a related programme of study. You will apply classroom theory to real situations and challenges. Projects you can undertake include competitor analysis, social media networking and promotion, event planning and execution, post-event evaluation, event design and marketing.
Students undertaking the Bachelor of Arts may choose a second major, either from those available within their degree (double major) or from the list of additional majors from other degrees. Minors are also available in these subjects.
The availability of additional majors and minors will depend on timetabling and some subject restrictions, and in some cases, choosing an additional major or minor may require students to undertake extra points to complete their degree.
Core BA papers146734 Communicating