Postgraduate Certificate in Communication Studies

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The Postgraduate Certificate in Communication Studies is a great option for candidates who have a three-year bachelor’s degree in a relevant discipline but lack the grade point average (GPA) for admission to the Master of Communication Studies.

Quick facts

Programme Code: AK1322
Level: 8
Points: 60
Duration: 1/2 year full-time / up to 2 years part-time
Venue: City Campus
Start date: 17 July 2017, 26 Feb and 16 July 2018

AUT encourages early application. There are limited places available. Late applications will be accepted if the programme is not full. Applicants will normally be selected on the basis of their level of academic achievement and may be required to attend a selection interview.

Entry requirements

In order to be admitted to the Postgraduate Certificate in Communication Studies an applicant must have completed:

 (a) the Bachelor of Communication Studies or equivalent or
 (b) a relevant graduate diploma

An applicant may be required to attend a selection interview.

Guidelines to entry

Additional entry or selection criteria

Structure

Students will be guided in their choice of papers so that their study forms a coherent programme based on the regulations for endorsements in their chosen field.

Students may incorporate the four papers of the certificate into the Postgraduate Diploma in Communication Studies or the MCS, but must surrender the postgraduate certificate when they complete the higher qualification.

Select 60 points:
Research Methodology
COMM802 Practice-Based Research Methods (15 points)
COMM807 Media Communication Research Methods (15 points)

Media Context
COMM801 Popular Media and Contemporary Society (15 points)
COMM803 A Political Economy Approach to the Media (15 points)
COMM804 Celebrity Culture: Media and the Social Organisation of Fame (15 points)
COMM810 New Media and Society (15 points)
COMM812 Selected Topics in Media Communication Practice (15 points)
COMM814 Global Crises and the Media (15 points)
COMM815 Mediated Political Talk (15 points)

Communications & Public Relations
PUBL801 International Public Relations (15 points)
PUBL802 Journalism and Media Relations (15 points)
PUBL803 Strategic Public Relations (15 points)
PUBL804 Public Relations Concepts and Critique (15 points)
PUBL805 Public Relations Project (30 points)
PUBL806 Global Communication Project (15 points)
PUBL807 Health Communication (15 points)
PUBL808 Advocacy and Activism (15 points)

Creative Industries
CIND801 Critiquing Creative Organisations (15 points)
CIND802 The Creative Industries, Culture and the Market Place (15 points)

Digital Media
DIGM801 Online and Social Media Management (15 points)
DIGM802 Digital Visual Communication (15 points)
DIGM803 Interactive and Mobile Media (15 points)
DIGM804 Moving Image (15 points)
DIGM805 Web Media (15 points)
DIGM806 Transnarrative (15 points)
DIGM807 UI / UX Engagement (15 points)
DIGM808 Digital Strategies (15 points)

Journalism
JOUR800 Magazine Journalism (15 points)
JOUR801 Asia-Pacific Journalism Studies (15 points)
JOUR802 Investigative and Agenda-Setting Journalism (15 points)
JOUR803 Journalism Law and Ethics (15 points)
JOUR804 Journalism Theory and Practice (15 points)
JOUR805 News Editing and Design Workshop (15 points)
JOUR806 Public Affairs Reporting Workshop (15 points)
JOUR807 News Reporting (30 points)
JOUR808 Audio-Visual News Production (15 points)
JOUR809 Newsroom Production (30 points)

Radio
RADC801 Radio (15 points)

Screen Production
TVSP801 Practical Screen Production (15 points)
TVSP802 Advanced Non Fiction Screenwriting (15 points)
TVSP804 Documentary Studies (15 points)
TVSP805 Producing for the Screen (15 points)
TVSP808 New Directions in Screen Production (15 points)
TVSP809 New Zealand / Pacific Documentary Studies (15 points)
TVSP810 Screen Project: Directing (15 points)

Additional Papers
ADVT880 Understanding Brand Communication in a Culture of Promotion (15 points)
ADVT881 Brand Communication Studio (15 points)
ADVT883 Brand Stories (15 points)
ADVT884 Not-for-profit Communication (15 points)
ADVT885 Retail Engagement (15 points)
ADVT886 Social Marketing (15 points)
COMM805 Cooperative Education (30 points)
COMM806 Media Communication Reading Paper (15 points)
COMM811 Project (30 points)
COMM895 Dissertation (A) (30 points)
COMM897 Dissertation (B) (60 points)

Additional course information can also be found here.

Enrolment in papers is subject to meeting all requirements and availability of papers.

Please email pgcommqueries@aut.ac.nz for programme information and availability of papers.

Last updated: 18-Jul-2017 1.59pm

The information on this page was correct at time of publication. For a comprehensive overview of AUT qualifications, please refer to the Academic Calendar.