AUT - Noel Spanier
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Noel Spanier
Senior Lecturer
Phone: +64 9 921 9999 ext: 5409
Email: nspanier@aut.ac.nz
Qualifications:
- PhD candidate in Marketing Strategy (AUT University)
- MBA, Industrial Management (California State University, San Francisco)
MMgmt (Massey University, Auckland) - BA, Social Science (UC Berkeley)
Memberships and Affiliations:
- Society for Judgment and Decision Making. www.sjdm.org
- Industrial Fabrics Association International. www.ifai.com
Biography:
Noel’s business career spans across numerous roles. In his career Noel was a Captain (Logistics Officer, Cargo Aircraft Systems) in the USAF, and CEO in manufacturing and research companies in the USA. He consulted in operations and logistics to NASA, federal government agencies, banks and hotels in the USA, Hong Kong, and New Zealand. He trained Naval Supply Officers in the discipline of logistics as a visiting lecturer at the Naval Training Centre, Royal New Zealand Navy, Auckland.Teaching Areas:
- Marketing Strategy
- Strategic Brand Management
- Logistics
Research areas:
Noel’s research interests lie in competence and incompetence training, focusing on executive decision-making using heuristics and sensemaking tools.Research Summary:
Noel’s research analyses the systematic relationship between two theories: 1) environment of dynamic complexity, and 2) cognitive decision making. One of several problematic decision-making tools includes the irrelevancy of Boston Consulting Group (BCG) growth-share matrix to profitability. Ultimately, this heuristic contributes to incompetent decision making, and context exacerbates this incompetence. With the proposition that incompetency derives from the systematic relationship between the cognitive and the environment, the paper pursues theory of the impact of incompetency training, and counter-incompetency training in an environment of dynamic complexity. Research yields hypothetical deductive evidence that training can cause competence and incompetence.
Keywords: sensemaking, heuristics, metaphor, dynamic complexity, equifinality