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Research News
Faculty PhD Completions
On 15 October 2009, AUT staff member and PhD candidate Semisi (James) Prescott successfully defended his PhD thesis.
James' PhD thesis title is Pacific Business Sustainability in New Zealand: A Study of Tongan Experiences. The Study examines the financial and entrepreneurial drivers of business sustainability for Tongan businesses operating in New Zealand. Sustainability is shown to be a product of business practices that incorporate Tongan culture and western commercial paradigms.
James' work on this PhD project spanned over six years part-time. His Primary Supervisor is Professor Keith Hooper and his Secondary Supervisor is Professor Deryl Northcott.
James was commended by his examiners on the quality of his work and on his strong defence. He was recommended for the award of the degree without any amendments.
On 27 October 2009, PhD finance candidate Warren Smart successfully defended his PhD thesis. Warren works in the Ministry of Education, Tertiary Sector Performance Analysis and Reporting section, as a Principal Research Analyst.
Warren's PhD thesis title is The Measurement of Performance of New Zealand Tertiary Education Institutions and the Demand for their Services.
The study examines the research performance of New Zealand universities, the productive efficiency of New Zealand tertiary education institutions and the factors associated with the choice of tertiary provider by bachelor's degree starters. Some of the main findings from this study are that research productivity of New Zealand universities increased following the introduction of the Performance-Based Research Fund. A multi-dimensional analysis of university research performance between 2000 and 2005 showed that no individual university was top in all of the performance measures assessed (quality, impact and productivity).
Warren's Primary Supervisor is Professor Dimitri Margaritis and his Secondary Supervisor is Associate Professor Elizabeth McKinley (School of Education, University of Auckland). Warren held a strong defence. He was approved for the award of the degree subject to editorial changes.
The Postgraduate Office wishes to congratulate James, Warren and their supervisors on this great accomplishment.
Australia and New Zealand Marketing Academy Conference
The following papers have been accepted for presentation at ANZMAC in Melbourne this year:
Allison, Gareth, ‘Pursuing status through ethical consumption?”
Baxter, Roger, ‘Gaining Access to Customers’ Resources Through Relationship Bonds’
Collins, Brett A, ‘Learning via Design Interpolation with Small and Implicit Samples’
Emile, Renu & Craig-Lees, Margaret, ‘’I am what I am’– The question of reflexivity in consumer discourses’
Gaur, Sonjaya, Xu, Yingzi & Song, Kung, ‘Salespersons’ Job Satisfaction in the Current Economic Situation’
Hawkins, Jacinta & Allison, Gareth, ‘Consumer socialisation of children: Exploring the influence of television programme content on children’s health knowledge, attitudes and behaviour’.
Khan, Jashim & Craig-Lees, Margaret, ‘Mobile payments: Their effect on purchase behaviour’.
Park, Chanwook, WoonBong, Na, Hyung-Su Kim & Marshall, Roger, ‘Love me or leave me… Customers defecting with Salespeople’
Lloyd, Stephen, ‘Corporate Reputation Construct Definition and Measurement: Applying the C-OAR-SE Procedure’
Pickering, Paul A. & Gaur, Sonjaya, ‘Price accuracy at the grocery checkout: No big deal?’
Read the Faculty of Business and Law's newsletter for further information on research activities.