Design, creativity and innovative thinking are sought-after skills in today’s rapidly evolving business environment. A business plan may help get an idea to the market, but how do you ensure your ideas are truly innovative, meet real needs, and translate into something with a high value return?
Today’s most successful contemporary businesses are using design to drive their strategic thinking and direction, not just to develop high value products, services and brands.
The outcomes for graduates of this major are outlined in the Graduate Profile.
Papers in part 1 provide you with an introduction to the roles of business and fundamental concepts in business disciplines. You complete 5 core papers in part 1 which are:
In addition to the 5 core papers, in order to major in Design you must complete the elective paper Design for Business (15 points) and you choose 1 elective paper from the list below, or from elsewhere in the university:
Over the next two years, you learn to apply creative techniques to business, design effective business processes, foster innovative and entrepreneurial thinking and examine the links between effective design and sustainable business practices.
Workplace experience (Co-operative Education) is the final part of your degree and takes a full semester. This is a supervised work placement related to your major(s), for an organisation of your choice in New Zealand or overseas. You apply what you’ve learnt in a real-world business, not-for-profit organisation, entrepreneurial venture or through an applied project, which is a supervised research project.
Recent placements included:
PAPERS (105 POINTS)
DESN600 Design Thinking Practices
DESN601 Startegic Design
DESN602 Visual Communication in Business
DESN603 Activating Creativity
DESN700 Design for Service
DESN702 Design for Sustainability
DESN703 Breakthrough Thinking
DESN704 Design Futures
Last updated: 18-Sep-2017 1.57pm
The information on this page was correct at time of publication. For a comprehensive overview of AUT qualifications, please refer to the Academic Calendar.