AUT - Master of Design
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Master of Design
The Master of Design is a taught programme with associated research, and is aimed at developing innovative and strategic leadership for the design and business environment. You are exposed to a range of design research and innovation methods and practices. The focus is on improving and extending creativity and understanding about the design of products, environments, services and brands within market contexts. This involves user-centered design of products and services and exploring how design thinking and the power of design can deliver new forms of value, experience and competitive advantage for business, and environmental sustainability.
Quick facts
Programme Code: AK1248
Level: 9
Points: 120
Duration: One year full time / Three years part time
Venue: City Campus
Start date: 4 March 2013
Application deadline: 1 December 2012
AUT encourages early application. There are limited places available. Late applications will be accepted if the programme is not full. Applicants will normally be selected on the basis of their level of academic achievement and may be required to attend a selection interview.
Entry requirement
Structure
You will undertake research-based papers in design innovation, technology and entrepreneurship, branding strategy and sustainability design, which culminates in an industry-based design project.
Example of design projects:
- Business Design Innovation in the Luxury Lingerie and Accessories Retail Market
- Business Start-up, Systems & Strategies in the Metaverse and their Application in Web 3D
- User-Centred Design Processes in Modular Furniture Design and Development
- User Experience Innovation: Design and Development of an Online Bridal Magazine Using Web 2.0 Technology
- Brand Extension: The Design and Development of Exquisite Girls Fashion Adornment through Emotional Experience
- Spectator Experience: A Human-Centred Study of Stadium Innovations
CORE PAPERS
119200 Design Research Methods and Contexts (30)
119201 Design Innovation, Technology and Entrepreneurship (30)
119202 Design Project (30)
SELECT TWO (30 points):
119203 Special Topic (15)
119204 Design Systems and Business (15)*
119205 Merchandising and Branding Strategy (15)
119206 Strategic Innovation (15)*
119207 Reading Paper (15)*
119208 Sustainability Design (15)
Enrolment in papers is subject to meeting all requirements and availability of papers.
Please contact the Programme Administrator, Champa De for programme information and availability of papers.
*Papers not open for enrolment in 2012
Career opportunities
- Branding strategist
- Business consultant creative industries
- Design management
- Fashion design
- Film, web and games
- Human-centred design
- Information design
- Marketing and communications executive
- Product design
- Product development
- Researcher
- Service design
- Television