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| Designer Hjördis Agústsdóttír | Designer Hjördis Agústsdóttír | Designer Hjördis Agústsdóttír |
SWEDEN IN TEN VISIONS - Can Design Reveal the Essence of a Nation?
Opening on Saturday 18 October 2008 from 5pm to 9pm
October 18 - 24, 2008
Gallery Three
Sweden in Ten Visions was originally developed
by curator Ingrid Giertz-Mårtenson for a major festival of Swedish
culture in Rome in 2003. The intention was to balance the showcased
objects rooted in the past, with a selection of forward-thinking
garments from the present day.
”I identified nine phenomena, each one a unique
concept that employs design and text to illustrate the elements that
characterise life and values in Sweden today,” said Giertz-Mårtenson.
“These are our Nature and our Water, our intense seasons with the long
Winter Darkness, the longed-for Summer Light and the sparkling Northern
Lights; our social model with elements of Equality and Care and our
fascination with technology which results in both Innovation and
Function.”
To translate these concepts, she worked with
artist and avant-garde fashion designer Hjördis Agústsdóttír. “Hjördis
crafts visions in fabric as one would render shapes on a canvas. Her
canvas is the human body, and with the help of colours and fabrics,
details and patterns she expresses strong emotions and creates powerful
visual experiences.”
Giertz-Märtenson and Agústsdóttír added another
piece later, to express the very Swedish concept of Lagom which,
roughly translated, means ”just so.”