Top shop sales

AUT merchandise sales have taken off following a revamp of the online shop and the introduction of a new range of products

A facelift for the online outlet and a new range of stock have done wonders for AUT Shop sales. In its first month of sales, the new shop range has sold over 200 items – more than was sold over an entire year before the makeover.

A new deal, which sees Bennetts Bookshops stocking AUT merchandise in their Akoranga and Wellesley Campus stores and in their Queen St outlet, is also helping to boost sales.

Project manager for AUT Shop Garry Raine says having the products in Bennetts means staff and students can see the products firsthand and buy them on the spot.

And the biggest seller so far? Eighty-seven branded “Super Astro” pens have been snapped up.

The new range of AUT-branded clothing is also selling well. More modern clothing styles and colours, including chocolate brown hoodies and army green-coloured tees and caps, are credited with driving the sales.

AUT Shop’s product catalogue also includes umbrellas, beanies, visors, cups, business card holders, satchels and sports bags.

Visit http://mall.aut.ac.nz/catalog/ to see the AUT Shop range