Professor of Language and Communication
Director of the Institute of Culture, Discourse and Communication
A dual career combining academic research with journalism and communications consultancy has led to Professor Allan Bell’s unique research projects on the likes of “fush and chips”, Marlene Dietrich and Babel.
Professor Bell, the director of the Institute of Culture, Discourse and Communication, has spent the past 11 years with AUT University researching language and discourse and is leading the NZ arm of the World Internet Project, which encompasses 30 countries. He began his career in journalism and editing and holds a PhD from the University of Auckland. Professor Bell co-founded the Journal of Sociolinguistics and has balanced this work in academia with roles in the media until 2000. A passion for making a social difference is the catalyst for all this work.
He has studied and researched sociolinguistics internationally, including in the USA, UK and but brings his expertise back to New Zealand with one example a recently revisited a study on radio news throughout Auckland.
Professor Bell is especially well known for his theory of style, audience design, for pioneering work on media language and discourse and on New Zealand English, with the publication of The Language of News Media just one of five books he has authored or co-authored in these areas. During his career he has also undertaken advocacy roles and was involved in the government’s efforts to support, promote and sustain Māori language through broadcasting.
Professor Bell's extended academic profile